RM plc

Helping a market leader stay ahead.

RM has been shaping the future of education for more than 50 years through technology, resources and services that support learning worldwide.

The business needed a reporting experience that reflected the scale of its impact, the strength of its strategy and its position as a leader in educational technology.

CBG created an engaging annual report that brought together performance, purpose and progress through a clearer and more compelling narrative.

SERVICES
  • Content strategy
  • Design
SECTOR
  • Education Technology
DELIVERABLES
  • Annual report
  • Content development
PREVIOUSLY
  • Traditional corporate reporting
  • Complex information hierarchy
  • Limited stakeholder engagement
NOW
  • Clear strategic narrative
  • Enhanced stakeholder experience
  • Brand-led reporting
INSIGHTS

Leadership deserves clarity.

  • RM’s diverse portfolio of businesses, products and services created a complex story to communicate.
  • Stakeholders needed a clearer understanding of the relationship between strategy, performance and future growth.
  • The report needed to balance financial rigour with the organisation’s wider purpose and impact on education.
OUTCOME

A report that brings strategy to life.

  • Created a clearer narrative connecting purpose, performance and long-term growth.
  • Improved accessibility and engagement through a more intuitive information structure.
  • Developed a reporting experience aligned with RM’s leadership position within education technology.
  • Delivered a flexible framework capable of supporting future reporting cycles.

As we set out our vision and new strategy, we needed an annual report that told our story clearly and credibly, our capital structure, our performance, our opportunities and risks, without unnecessary complexity. CBG helped us drive out that complexity and communicate everything straightforwardly, proving that less really is sometimes more. The result brings our investment proposition to life and shows the progress we’re making towards a more sustainable business, even against a tough economic backdrop.